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favorite this post Marketing Product Owner, WordPress Hosting (Virginia Beach) hide this posting unhide

3629 Sentara Way

(google map)

compensation: DOE
employment type: full-time

InMotion Hosting is searching for a WordPress expert who has a strong background in strategic marketing to join our growing team. We are looking for a Marketing Product Owner to find creative avenues and create long term marketing strategies for our WordPress Hosting product lines. InMotion Hosting is currently expanding our products and our team so you will be able to see the direct impact your work has on the company's overall success.

If you are detail-oriented, creative, deadline-driven, and passionate about marketing it's time to apply!

What You'll Do:

  • Lead the marketing, tracking and sales conversion of our WordPress hosting product
  • Understand and evaluate current user experience (UX) and product purchase patterns and work-flows
  • Provide analysis and recommendations based on UX research to gain new clients
  • Identify and implement strategies for multi-channel placement and positioning including online and partnerships
  • Utilize conversion rate and funnel optimization tactics and strategies
  • Align product marketing tactics, programs and projects with defined business goals
  • Assist in the creation and ownership of the marketing plans, maintain appropriate marketing calendars and ensure timely execution of programs and projects.
  • Collaborate cross-functionally to develop and execute campaigns across multiple channels.
  • Analyze and report and make recommendations on product and program performance and trends.

    What You'll Get:

  • Profit sharing twice yearly based on performance and hire date
  • Medical, Dental, Vision, Disability, Life Insurance, and 401k plans
  • Free weekly snacks and free lunch on Tuesdays
  • A fun, relaxed working environment with a casual dress code (jeans ok)
  • Relocation assistance, if needed

    Ideal Candidates Have:

  • Technical knowledge of WordPress, web hosting, and web servers
  • High level of interest and experience in WordPress and the WordPress community
  • A degree in business, marketing, communications, advertising, or equivalent experience
  • 3 - 5 years of experience in a product marketing role with direct marketing experience
  • Ability to independently create design with tools such as Photoshop and Illustrator to wireframe ideas and concepts
  • Experience preparing, presenting and defending projections, estimates and product / program performance reports
  • Broad base of knowledge of the marketing discipline; including research and analysis automation, direct response, customer lifecycle management, plan development, positioning and pricing.
  • Excellent written, verbal, and interpersonal communication skills
  • Creative out-of-the box thinking
  • Ability to communicate effectively across teams and departments
  • Ability to work in a fast-paced, multi-faceted role which requires you to take initiative and multitask on complex projects

    The below is optional but can help make you a top candidate:

  • Product marketing experience at a hosting, E-commerce or SaaS company
  • Working knowledge of Agile project management and JIRA
  • Web design and/or development experience
  • An analytical view of product marketing

    A few more things:

  • Paid time off and company paid holidays
  • Awesome company parties and onsite events
  • The opportunity to work with an established and growing company comprised of awesome people
  • A free VPS


  • Virginia Beach, VA

    Learn more about what it is like working at InMotion and yes, we have the best parties in town. To see what you would be supporting, check out the products here.

    Apply Here...
    • Principals only. Recruiters, please don't contact this job poster.
    • do NOT contact us with unsolicited services or offers

    post id: 6745103929



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